Governed AI Content Workflow

Challenge

A media production house's content team was producing campaign material for multiple brands under tight deadlines. Leadership wanted the speed of AI-assisted drafting without the risk: no unreviewed output reaching clients, no rights-unclear imagery, and a full record of who approved what.

Solution

PEAK designed a governed content workflow concept: AI-assisted first drafts for copy and visual directions, with mandatory human-review gates, rights verification for all visual references and versioned approval records. Every output carried a visible status — draft, reviewed or approved — so nothing left the studio ambiguous.

Delivery

The concept was prototyped inside the PEAK AI Lab framework as a demonstration: workflow stages, role-based permissions and approval transitions were modeled and tested as pure logic before any interface was designed. The demonstration was presented to the client's editorial and commercial leads for validation.

Results

• Stage-gated workflow from brief to controlled export
• Mandatory human review before any client-facing use
• Role-based permissions across eight defined roles
• Versioned approval records for every material output